Friday, July 5, 2013

Darrell Lea’s Strawberry Soft Eating Liquorice- Target : Moorestown, NJ

Darrell Lea’s Strawberry Soft Eating Liquorice- Target : Moorestown,  NJ 
Happy 4th of July!
To celebrate, here is a package with a lovely red, white, and blue color scheme. (Unintentionally patriotic?)
I have reviewed a few flavors of this liquorice in the past, and while they were all very yummy, the strawberry is my hands-down favorite flavor. Recently the Darrell Lea brand has been releasing new products, like this twist mix featuring peel-able shapes, and chocolate covered liquorice. (Since it was a really hot day I decided to go with the peel-able liquorice.)
The packaging looks a lot like the traditional Darrell Lea liquorice bags, except the material feels a lot more like a plastic bag than a waxy textured paper. The plus side of this new packaging is that it has a resealable zip-lock style top. (Great for keeping the liquorice fresh.) I don’t mind the changes to the packaging, in fact this resealable option really improves the functionality while maintaining the textured look.

The candy smells a little like strawberry jam, or fruit leather, with a soft waxy bite. The flavor isn’t quite like biting into an actual strawberry but it is much closer to the real thing than Twizzlers or Red Vines.

Inside the bag there seem to be basic shapes.
  • A square extruded stick (all of my squares were twisted and varied in size)
  • A triangle extruded stick (Again all twisted and varied)
  • A thicker 3 piece pull apart
  • A Thinner 8 stranded pull apart (There were a few size variations with the center strand being really thick, but generally the same shape.)
The shapes were very soft and easy to eat, but pull apart? Not really. Only the really thick shapes were easily pulled apart. Everything else would just tear away in bits and pieces.

While this isn’t a very successful pull apart candy, it is really fruity and delicious. Even if you HATE liquorice, you really need to give this a try.

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