Thursday, December 25, 2014

Swedish Fish Candy Canes - Wegman's: Cherry Hill, NJ

Swedish Fish Candy Canes - Wegman's: Cherry Hill, NJ
I actually bought this on a whim and hadn't planned on reviewing it, but they were so interesting, I decided to cobble together a review anyway. I have a big bottle of Swedish Fish "Gummy" vodka, so when I saw these in the seasonal aisle at Wegman's I thought this might make a fun, and edible, garnish/stir-stick for some mixed drinks. I tossed the box into my cart and off I went.

When I got home I unwrapped one of the candy canes right away, and after a few bites I knew I had to write a review on these after all. (Although reviewing items I have already opened is a pet peeve of mine, I hate doing it, but I wasn't about to go buy another dozen candy canes.)

The box features the same color scheme and art as a package of Swedish Fish, with a few scattered snowflakes to make sure everyone knows that this is a "seasonal" item. At a glance, the bright yellow and blue colors are easily recognizable, and seeing this made me realize that Swedish Fish are another one of those brands that use the three primary colors without the product looking too childish. I like the overall identity for this brand, but this specific item seems a bit too busy. All of those red candy canes break up the design and it is visually just too much for me, but the bright yellow box did make it stand out on the grocery store shelves.

Inside we had 12 candy canes, but as you can see, I ate two before this ever made it to the photo session. (So this obviously won't be my first time trying them.)

When you free your candy cane from it's shrink plastic prison, it smells very very faintly of Swedish Fish. Like a lot of fruity hard candies, the smell is rather weak, but it does have that "red" Swedish Fish-y fruity scent.

If you're one of those people who like to suck on their candy canes until they become an edible prison shank (I couldn't think of a better way to describe that. Saying "suck on" about anything is incredibly weird and awkward), then the full Swedish Fish flavoring in these candy canes won't hit you right away. The outer layer is generically sweet and fruity, with a light touch of that Swedish Fishy flavoring, but the core of this candy cane is where that flavoring really shines. I'm a candy cane cruncher and, as I said in our last podcast, I prefer a chewy candy cane (Like the stale ones from last year. I'm weird.). Although this is obviously a fresh package, this has that slightly crunchy yet chewy texture that I love. The crunchy inner core is full of Swedish Fish flavoring, while the outside has that slightly chewy texture that I usually only find in stale candy canes.

I bought this as a fun novelty for some mixed drinks, but it turned out to be a really fun and interesting product! I would recommend these for any fan of Swedish Fish candies, or anyone who owns that "Gunny" vodka. These might make a fun addition to your bar on New Year's Eve!
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