Ultimate Mystery - Coke Creations: Ultimate

"Ultimate," the newest flavor in Coke's Creations line, has been released, and the novelty of these whimsical concept-based soda flavors still draws me in like a moth to the flame. 

This flavor is branded with a video game theme, more specifically, League of Legends (abbreviated as, "LoL." No joke.) 

Arcane, the Netflix series, is loosely based on the characters from LoL, and I really liked it, but from what I understand, the plot of the show has nothing at all to do with the gameplay, and from the looks of it, neither does this soda. 

This is What Dreams are Made of? - Coke Dreamworld

Coca-Cola's Creation line are sodas that are flavored using abstract concepts and unique labels. So far we've had Starlight, Byte, a collaboration with Marshmello (which was actually strawberry-watermelon flavored), and now we have Dreamworld. 

 

Normally I hate marketing that take a normal product and hypes it up to go viral, but I have actually been having a lot of fun with this! While I have found most of it's flavors to be rather conventional, with Starlight tasting like cotton candy, and Byte having a raspberry-fruity flavor, the elaborate labels and just barely unpretentious product descriptions keep me coming back for more every time. Is this the new limited edition Oreo for food bloggers?